What is digital marketing? Digital marketing refers to the use of digital technologies and platforms to promote products or services. It encompasses various strategies and tactics that are designed to reach and engage with a target audience through online channels. Unlike traditional marketing methods, such as print ads or billboards, digital marketing allows companies to track and analyze their campaigns in real-time. This data-driven approach enables businesses to make informed decisions about their marketing efforts, optimizing their strategies for better results.Unlike traditional marketing methods, such as print ads or billboards, digital marketing allows companies to track and analyze their campaigns in real-time. Furthermore, digital marketing allows for personalized and targeted advertising. With the help of data analytics and customer segmentation techniques, businesses can tailor their messages and offerings based on individual preferences and behaviors. This leve...